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From tragedy to Taylor Swift: The cost of the NFL's invincibility

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IN THE ANNALS of interpretation, the National Football League routinely receives the most favorable benefits of the doubt. It is the unparalleled setting for both the ritual and the event -- the made-for-TV holdover from when the television was the physical epicenter of every living room. It has long mastered the art of secondary viewing -- watching the game without needing to care about who won. The revenues, the ratings and the staggering future projections reinforce the NFL as so indispensable that its anointing feels immovable -- and permanent. It stands as a colossus.